Washington DC leads the top 5 growth markets for the week
For the week ending September 23, 2023, the number of U.S. meetings and events increased 6.8% compared to the prior week. Washington DC leads in growth with New York ranking #2, with surprisingly lower average attendees. Corporate events dominate share volume with up to 62.7% of meetings and events, with National Association driving the dominant industry share at 28.6% for the week, followed by the Education segment at 22.6%, for the top five segments.
The average number of attendees for the week was 83 (compared to 84 last week), while the average square footage used was up to 1,980 (compared to 1,890) per event, and square feet used per person was up to 24.
The top five segments for the week were: National Association, Education, Healthcare, Charity/Non-Profit/Social Services and Technology.
Chicago took the top growth spot week over week. The full list of top growth market movers and shakers were: Washington, DC, New York, San Diego, Baltimore, and Seattle.
| Market | Average Group Size | Average Sq Ft Used |
| Washington DC-MD-VA | 82 | 1,960 |
| New York, NY | 66 | 1,536 |
| San Diego, CA | 82 | 2,208 |
| Baltimore, MD | 91 | 1,774 |
| Seattle, WA | 81 | 1,800 |
These numbers and markets change weekly based on market dynamics and social trends.
Knowland tracks the weekly event activity across 166 U.S. markets with more globally and is expanding coverage regularly.