Atlanta takes the top meeting growth market as this week jumps 47%
For the week ending June 8, 2024, the number of U.S. meetings and events jumped 47.0% compared to the previous week, recovering from the seasonal dip into summer. Corporate events share volume is 62.2%, with National Association and Education segments leading growth with 26.0% and 23.5% share respectively, for the top five segments. Atlanta showed the largest week over week growth of the top 5 “mover and shaker” markets.
The average number of attendees for the week was up to 93, while the average square footage used was 2,263 per event, and square feet used per person was 24.
The top five segments for the week were: Education, National Association, Charity/Non-Profit/Social Services, Technology, and Healthcare.
The full list of top growth market movers and shakers were: Atlanta, Washington DC, Orlando, Boston and Chicago, for the largest week over week volume change.
Market | Average Group Size | Average Sq Ft Used |
Atlanta, GA | 78 | 1,992 |
Washington DC-MD-VA | 105 | 2,662 |
Orlando, FL | 71 | 1,972 |
Boston, MA | 75 | 1,598 |
Chicago, IL | 86 | 2,184 |
These numbers and markets change weekly based on market dynamics and social trends.
Knowland tracks the weekly event activity across 166 U.S. markets with more globally and is expanding coverage regularly.