Did you know that healthcare represents roughly one-sixth of the American economy? Meetings, held in hotels and other venues, are a critical part of
The Truth Behind Preferred Vendor Agreements
As an event professional, you may think you’re fairly knowledgeable about preferred vendor agreements, but there is actually a lot of misinformation
How To Pinpoint the Right Decision Maker
Approaching an account with little knowledge about their event approval processes can be a hit or miss… but more often than not it’s a
When Selling, Do You Know What You Don’t Know?
Have you ever gotten stuck while targeting a major account because you weren't sure who the right person was to call? Hoteliers like yourself face