The next phase in the evolution of the Knowland Meeting Recovery Forecast, the HGBPI can be used as a tool to understand the dynamics between these four drivers of hotel performance: Group Rooms, Business Transient, GDS, and Event Volume. These segments represent areas hoteliers can most easily control to influence demand mix and drive profitable revenue.
Learn the trends for small-to-mid sized meetings. Know what is happening with your target industry groups and which industries are emerging. Understand the trends driving group revenue.
To deep dive into these quarterly trends by market segment, top industries, attendee distribution and more, click below.
You will be directed to the joint HGBPI page on the Amadeus Hospitality website.
One strength of the Index is its reliance on the segments that drive the bulk of business for American hotels.
Growth or declines in ADR can offset room night performance, providing a comprehensive view of revenue health.
Individual segment indices guides organizations on which segments can help to fill revenue gaps.
See how these metrics can guide your organization to grow revenue and profitability.
To learn more and sign up for quarterly reporting, go to the Hospitality Group and Business Performance Index.
You’ll be directed to the Index page on the Amadeus website.